Are you looking to turn heads on the course of golf? Would you rather look fashionable in summer heat than on cold winter days? Lyle and Scott are the right answer. You will find everything here, including sweaters, jackets, shirts, and polos.
Get a sneak peek at the Past
Lyle and Scott was founded in Hawick (Scotland) around 135 years ago. The clothing company was started by William Lyle and Walter Scott. It has since been an inspiration to so many. The company started out with just 1300 dollars and has since grown to be one of the most prominent in the clothing industry.
Golfers had to deal with winter chills during that period. This was an opportunity for the company. The company created knitted sweaters to help golfers keep playing even in the coldest days. Surprisingly the company launched its first Ladies Golf Range in 1981.
It has collaborated with some of the most talented designers. The company launched its cashmere range in partnership with Christian Dior in 1954. They were respected by many within the industry for it. The fad continued and, as they say often, the rest of history follows.
The Birth of The Golden Eagle
It is crucial to brand your apparel company. To make the product memorable and easily associated, one must create the ability to recall it. The Golden Eagle was thus born in 1960. Lyle and Scott increased their marketing by sponsoring important golf events like the Ryder Cup 1969.
The Golden Eagle logo is featured on every Lyle and Scott product. This logo became synonymous with fashion, quality and comfort.
20th Century: A Time of Change
The company’s struggle to maintain its brand and market has been ongoing for almost a century. It must keep pace with society’s changing demands. It was time for a change. In 2001, the brand identity was updated. This marked the dawn of a new era. Following this was the debut of their vintage collection, and the opening in Covent of its flagship store, which was originally designed as a significant clothing brand. Lyle and Scott opened their first online shop to expand its market and improve customer service in 2009.
Fashion of Choice
This is why so many choose it. It offers the best comfort. These can look sporty and casual while still being stylish. They are made with the highest quality materials, giving them the ultimate in style and comfort. The options are limitless!
Even more important, Lyle and Scott can make you feel proud to be dressed in an outfit. You are part of the history and brand, as well as being a part it.
